By: Maité Aramayo
Barbour has become a very looked-out for brand as the current generation has been feeling drawn to styles inspired from the 30’s to the 70s. The well-known British brand started its history since 1894 when John Barbour created a coat for fishermen and sailors that worked at the dockers. Since then, the famous Barbour jacket, characterised by its waxing leather technique, has become recognisable among all ages and a staple of especially British menswear.
The Barbour jacket, along with other products that have proved to be more than functional, have become not only classic pieces, but also increasingly popular products that created unexpected streetwear styles. For this reason, the brand continued innovating by collaborating with other brands like Japan’s Engineered Garments, White Mountaineering, Wood Wood and most recently with Norse Projects as well as with well-known celebrity and model Alexa Chung. This shift of the brand generated a reinvention that re-positioned Barbour as a brand that not only provides practicality to its customers, but also a unique style suitable for everyone.
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Make sure to check out our current BARBOUR MENSWEAR SPRING/SUMMER 2020 collection now ON SALE 50% OFF and stay tuned on our drop of our selection of the FALL/WINTER 2020 collection coming soon to our site and boutique!